Analysis Of Katy Perry 'Firework' Music Video

Katy Perry's Music Video 

Katy Perry's target audience are teenagers. This is shown by the upbeat, quick paced music, which is relevant to most teenager's interest. The music video shows many different little narrative stories of teenagers who overcome a problem which they are faced with. Katy Perry's moral of the song is to motivate teenagers, who believe they are the only one with the problem and it will stay with them forever. Katy Perry's most appropriate lyrics are 'You just gotta ignite the light' - this suggests that every teenagers has something special about them. They all have a certain aspect, which they need to express and show off. At the end, once every teenagers decides to make the correct decision and react to their problem, there is a dance routine which celebrates the teenager's success of 'igniting' their 'spark' which changed them for the better. The dance routine, which goes which with the music, suits the target audience - it symbolises that when something is accomplished (the problem of the teenagers) they deserves to show-off what they have done and along side this, the fast movement and fast editing connects with the target audience. The little narrative stories are located in a night club, a party, an ally way, a hospital and house. All these locations are typical places where teenagers hang out, with the exception of the ally way, however, these being in the music video makes it fitting, so the teenagers watching may think they have experienced the same and may change, like Katy Perry wants them to.

Katy Perry has been presented as a glamorous, young, inspirational women. Her role in the video is to show to camera how she connects with whoever is watching the video. There are many camera shots. One used frequently is the close up, this enables her target audience to see her emotions and feelings. An extreme close up of her, highlights the beauty of her compared to the other characters in the music video, who's location is dull and miserable, which infers with their problem. Katy Perry's appearance is important, it suggests that if you stand up for yourself/show confidence, you will become like Katy Perry, who is expressing her feelings throughout. Katy Perry is acting like a role model to those who are in doubt over themselves.

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60 Second Film Competition Entry and Evaluation

Our School:



Evaluation:

I feel that I included two types of angles, theses were the high angle and low angle. Furthermore, I managed to do three camera movements - which was the panning shot, zooming in and out. Unfortunately, I only managed to do four camera shots. These were, the POV shot, over the shoulder shot, close up and establishing shot. I forgot to add a title to the movie, which was a mistake. I used non-diegetic sound which was added whilst I was editing, so the movie was not boring and dull. I used some of the mise-en-scene which was costume (what I was wearing whilst walking through the school) and the setting of where I filmed, which was the school. Other types of mise-en-scene such as make-up, acting and props wasn't needed in this short movie.

Next time, if I was going to make another one, I'd make the movie longer, and take more time planning it. I would choose a different location, with more camera movements and more actors so the movie would be more enjoyable and fun.